Sales Supervisor – FMCG – Cape Town

Salary: R25-30k CTC per month


Complement Recruitment are looking for suitable candidates from the FMCG & Manufacturing industries for a Sales Supervisor to manage Field Sales, Tier 3, based in Cape Town, Western Cape, the vacancy is permanent and is a great opportunity to join a global supply chain company.

Attributes should include a professional demeanour, an honest person with a strong focus on customer service and meeting targets and deadlines. The ideal candidate should have experience in sales, client retention, logistics, stock control and sales staff management.


  • Directs a sales team and provides coaching towards the achievement of maximum profitability and growth in line with company vision and values.
  • Improve the development and performance of the Sub-Distributors in the area of responsibility.
  • Implements plans and strategies to expand the customer base of the Tier 3 area of responsibility.
  • Implements annual sales plans by analyzing trends and results.
  • Implements the deployment and performance of all sales activities in High Frequency Stores in the area of responsibility.
  • Develops the customer base & maintains a strong relationship both with the customers & suppliers.
  • Implements maximization of sales & overall profitability through the satisfaction & retention of customers.
  • Perform sales activities for product promotion and market share increase.
  • Implements the products shelf positioning and constantly works on market shelf share increase.
  • Implements cost control in line with agreed objectives and plan.
  • Create & maintain a highly motivated sales organization, to drive growth of the sales & market share of Tier 3.
  • Supervise the activities of the team to ensure effective delivery of the Tier 3 plan.
  • Supervise a team of staff to ensure effective daily operations.
  • When required, initiate disciplinary processes for team members and participate in collecting the evidence for the case.
  • Identify employees that are not meeting short-term productivity or control targets and make recommendations to put employees on Performance Improvement Programme.


Position Requirements

  • Completed Matric / Grade 12.
  • Degree in Marketing / Sales or Business studies or relevant Diploma preferred.
  • A minimum of 3 years relevant experience in Sales Management within the FMCG industry.
  • Own vehicle with a valid driver’s license.
  • Good working knowledge of the Informal Market customer profile.
  • Must be a local and reside in Cape Town, Western Cape
  • Must speak the local language/s of the area of operation.
  • Working knowledge of MS Office programs.
  • Problem-solving and analytical skills to interpret sales performance and market trend information.
  • Excellent negotiation skills.
  • Good budget and report writing skills.
  • Presentation skills, written and verbal.


Please forward your Updated Microsoft Word CV, including RFL ALL Employment history; Current & Expected Salary as well as a Recent Head and Shoulders Photograph of yourself –

Please note only candidates who meet the minimum requirements above will be contacted, should you not hear from us within 3 weeks, consider your application unsuccessful. Requirements and criteria are based on our client’s request, we reserve the right not to make an appointment.