Brand Sales Manager – Ophthalmology

Johannesburg

Purpose of Position:

Complement Recruitment are recruiting for a Brand and Sales Manager from the Medical field, specifically in the Ophthalmology sector. Core duties are to develop, manage and sustain profitable, added-value Ophthalmology product portfolios by understanding, anticipating, creating and meeting health care practitioners needs. Managing a team of 4 professional sales representatives servicing Ophthalmologists, General Practitioners and Pharmacies. Achieving divisional and regional targets and operational expectations.

Basic Overview:

Brand and Sales Manager – Ophthalmology – Medical | Johannesburg

Salary: R750-820K CTC Per Annum, Permanent Position

Please Submit: Updated MS Word CV; RFL ALL Employment History Incl Current; Current Salary P/M; Recent semi-professional head and shoulders photograph of yourself

Minimum Requirements:

Qualifications

  • Sales and/or Brand Management experience essential
  • Appropriate tertiary qualification (Medical related will be an advantage)
  • Proficient in Excel, Word & Power Point

Skills / Competencies Required

  • Minimum of 4 years’ experience in Specialist and GP markets
  • A valid driver’s licence
  • Thorough knowledge of pharmaceutical market

Core Competencies

  • Analyse, interpret and report information
  • A good understanding of pharmacology
  • Thorough understanding of the South African Pharmaceutical Market
  • Oversee implementation of Marketing strategic objectives
  • Manage Brand Communication Strategy and Process
  • Develop and present activity plan and manage implementation

Key Job Outputs

  • Manage a team of professional sales representatives to achieve regional and divisional targets
  • Implementation of division sales and marketing strategies
  • Establish an environment and foundation for future sales growth
  • Directs the selling activities within the Regions, inclusive of resource deployment and customer interactions
  • Sets the vision for the Regions and develops and adheres to a business plan to attain this vision
  • Effective management of resources, e.g. money, stock, time, systems, sales tools, etc.
  • Develop and maintain excellent relationships with Key Opinion Leaders and Key Customers
  • Efficient & constructive customer problem solving
  • Analysis & reporting of regional sales
  • Evaluate market trends and gather competitive information, identify trends that affect current and future growth of regional sales and profitability.
  • Disseminate information to regional sales representatives, corporate marketing and sales operations.
  • Coach & Develop a professional sales Team
  • Provide quality leadership inclusive of facilitating creative improvements and inspiring others
  • Leads the Sales Territory Representatives and Specialists, inclusive of managing performance, coaching, mentoring, hiring and career development in accordance with company policies and procedures
  • Measure Team competence against job needs analysis
  • Develop Team with optimal knowledge and skills with the talent management process.
  • Manage individual development with Performance management process.
  • Identify and develop the key drivers of the Ophthalmic Portfolio, it’s growth and profitability

Branding

  • Develop and implement Brand Plan
    • Research and information gathering
    • Maintaining Brand / Consumer Relationships
    • Identify category drivers
    • Brand / product portfolio
    • Alignment of marketing mix to brand strategy
    • Innovation plan identified
    • Forecasting
    • Conduct product segmentation
    • Analysis to identify gaps in the category
    • Gather information from local and international competitors
    • Monitor market trends
    • Innovative ideas to develop new and superior products and packaging
    • Idea screening and concept testing
    • Consumer proposition
    • Trade Presenter input into brand positioning, identity & campaign idea
    • Detail Aid responsibility
    • POS input into brand positioning, identity and campaign idea
    • Launch of new products

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Please Note: Companies may expire jobs at their own discretion. Should you not meet the minimum requirements or hear from us within 3 weeks, please consider your application unsuccessful.